School of Business Research Collection

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    Exploring the Effects of Leadership on the Success of the Wildlife Conversation Projects in Zambia: A Case of the Kafue National Park Conservation Initiative
    (University of Lusaka, 2025) CHAMA, Brighton
    Wildlife conservation projects are essential for biodiversity preservation, yet their success often hinges on effective leadership. In Zambia, large-scale initiatives like the Kafue National Park Conservation Initiative face challenges in achieving sustainable conservation outcomes due to leadership deficiencies. While leadership is recognized as a critical factor in project success, limited research exists on how specific leadership traits influence conservation efforts. This study examined the impact of assertiveness, sociability, enthusiasm, and expressiveness on the success of wildlife conservation projects. It aimed to assess the effect of leader assertiveness on project scope adherence, sociability on milestone achievement, enthusiasm on cost management, and expressiveness on deliverable quality. Using a descriptive research design, data were collected from 150 conservation officers, project managers, and stakeholders through a structured questionnaire. Multiple regression analysis was conducted to determine the relationship between leadership traits and project success indicators. Findings revealed that leader assertiveness was crucial for maintaining project scope through clear communication and accountability. Leader sociability enhanced milestone achievement by fostering trust and collaboration, while leader enthusiasm played a key role in cost management by motivating teams to optimize resources. Leader expressiveness significantly influenced deliverable quality by improving stakeholder engagement. Regression analysis indicated a strong positive correlation (R = .81, R² = .66), with assertiveness having the greatest impact. The study suggests that conservation leadership training should focus on developing integrated skill sets rather than isolated traits, with adaptations to local cultural contexts for more effective project outcomes. Keywords: Leadership Traits, Conservation Projects, Project Success, Assertiveness, Sociability, Enthusiasm, Expressiveness